Art of Selling

Building understanding of the Buying and Selling Cycles.Understand the buyer mind-set and the buying process. Apply tools at each step in the Selling process. Build credibility and emotional connection to drive sales.

Set effective career goals.Develop a process to progress against a development framework. Identify your career enablers and overcome career blockers.

Understanding the different types of writing. Recognising how to focus on the needs of the audience. Applying creativity principles in order to bring writing to life.

Understand the communication cycle. Recognise communication blockers and how to remove them. Develop communication styles and recognise when to use them.

Understanding Facilitation Best Practice. Overcoming the barriers to effective facilitation. The Three Keys – Environment, Content & Delivery. Working with the Facilitation Cycle.

Understand how change affects performance. Recognise how to navigate through change. Develop a resilient approach to dealing with change and challenge.

Building understanding of how best to influence and the fundamentals of negotiation. Understand how to build credibility and emotional connection.

Develop expertise in critical thinking and problem solving through experiential learning, use of tools and process templates, case-study walk-throughs and practical exercises through to benefit resolution. 

Presenting & Pitching – developing a powerful narrative. Articulating the Key Message. Demonstrating Value Add – Benefits over Features.

Project Management on a critical path – planning and executing. Managing Stakeholder Relationships. Identifying and Evaluating Risks & Issues.

Identify, prioritise and manage stakeholders. Understand the six stakeholder management steps.. Develop stakeholder relationship and communication strategies.

Developing the principles of prioritising and effective working. Manage workload through strategic planning.